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Water Skills for Life is all about kids having fun while they learn water safety. The national standard for aquatic education in primary schools, Water Skills for Life will be promoted to parents and caregivers on national television from early October 2018.

The new TV commercial incorporates students from Titahi Bay primary school as the talent learning Water Skills for Life. Shot at Cannons Creek Pool in Porirua, the making of the TV commercial was great fun and it was hard to get the kids out of the water at the end of the shoot!

Water Skills for Life is made up of 27 core water safety skills. It establishes broad fundamental competencies for life long water safety. Over a quarter of all primary schools across the country are now incorporating Water Skills for Life into their health and recreation programme.

Thanks Titahi Bay school and Porirua City Council for being the stars of our water safety campaign.

 

Sheridan Bruce – Strategic Partnerships and Communications Manager

Sheridan Bruce

Sheridan is a marketing professional whose career has spanned working across the charity, small business and corporate sectors.  She has extensive experience in fundraising strategy, planning and implementation and has especially enjoyed working with fundraisers supporting their professional development. At Water Safety New Zealand, Sheridan develops community based social marketing campaigns to address Kiwi attitudes and behaviours around water safety and leads the organisation’s education programmes, specifically with the implementation of Water Skills For Life to reach all Kiwi kids in years 1 – 8 at school.

 sheridan@watersafety.org.nz  021 192 8708
 

School children star in new Water Skills for Life TV commercial

 
 
 
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